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-   -   Mathews advertising budget? (https://www.huntingnet.com/forum/bowhunting/66291-mathews-advertising-budget.html)

ShadowAce 07-18-2004 01:34 AM

RE: Mathews advertising budget?
 

ORIGINAL: BGfisher

Best figure I've come up with so far is about $100 per bow.
How do you get to that figure?

Deerslayer_37 07-18-2004 12:30 PM

RE: Mathews advertising budget?
 
Yeah BG, how do you come up with $100 dollars per bow? Tax write off, where do you get to that conclusion too? They're making so much money the amount per bow they charge for advertising is probably a couple bucks if that. they dont just sell bows either. maybe their clothing line supports the advertising? too many mathews haters out there...just jealousy...

slayer

jevan 07-18-2004 02:03 PM

RE: Mathews advertising budget?
 
as a shop owner I know pretty well how much they spend because I pay a large precent of it when I purchase from them, but I just turn around and give it back to the comsumer. ??? do you mind paying 300 dollars more for something that is not worth it. proberly not, because most people want the name and care nothing for the actual product. I am not putting down the mathews line they are great bow, I sell tons , but I hunt with a G2 I think it is the best all around hunting bow on the market and I still sell it for less then I can buy a mathews before I mark-it up to the consumer. So do you think the more you pay, it is a better product??? I don`t . the only reason they are so expensive like all the other manufactures is their overhead, look in all the mag`s who has the most advertising and you will also see who has the most expensive bows. IT`s JUST BUSINESS

Deerslayer_37 07-18-2004 03:01 PM

RE: Mathews advertising budget?
 
Jevan, Compare the price ofa Mathews LX or Outback with is 719 or 729 MSRP respectively. Hoyt Xtec- 749 retail..Bowtech Liberty 729 retail..Pearson Dagger 659 retail..Champion Scorpion 699 retail..


look in all the mag`s who has the most advertising and you will also see who has the most expensive bows. IT`s JUST BUSINESS
yep...then reflex would cost just as much as hoyt..they advertise as much..Martin has two and 3 page ads..what about them? they dont cost as much as mathews? Mathews advertises one page in Field and Stream and Outdoor life...so does bowtech...so does hoyt..so quit trying to say mathews is the big bad guy and all the money you pay for it is advertising because its not...just like guns..you get what you pay for...i have a 200 dollar PSE Nova and a 600 dollar Mahtews LX...guess which one shoots better..not the PSE so that kinda narrows it down a bit.Mathews charges that much for the high quality of the bow they make. all of the mathews retailers ive talked to said that advertising makes a minuscle part of the price. G2 best all around hunting bow on the market? cough cough...come on guys, keep coming up with more dumb reasons why mathews sucks..theyre starting to get prettyold..maybe start a forum for you guys to go bitch in and agree with each other..

slayer

Deerslayer_37 07-18-2004 03:15 PM

RE: Mathews advertising budget?
 
Ok, here are some examples i found in outdoor life:

Chevy- two page ad
Kawasaki-two page ad
Zeiss Optics-one page ad
Smith&Wesson-one page ad
Sako rifles-one page ad
Skoal smokeless tobacco-one page ad
US Army-one page ad
Gerber-one page ad
Busnell-one page ad
Mossy oak-one page ad
Yamaha-two page ad
Propane-one page
Yamaha-one page..for a total of 3 pages
Nissan trucks- two page
BF goodrich tires-1 page
Sturm and Ruger Co-1 page
Garmin-1 page
Miller Beer- 1 page
Go RVing-1 page
Just for Men hair dye-2 page
Celebrex-1 page
Pall Mall-1 page
Bradford Exchange, Art-1 page
GMC trucks-2 page
Dickies workwear-1 page
Timber Wolf smokeless tobacoo-1 page
Cialis-2 pages
Motorola-1 page
Line X bed liner-1 page
Archery Research(PSE)-1 page
Realtree-1 page
Cabelas-1 page
Bowtech-1 page
Hoyt USA-1 page
Browning archery(PSE)-1 page
Easton-1 page
Mathews Inc-1 page
Whitewater Apparrel-1 page
PSE Archery-1 page, for a total of 3 pages
Leupold Optics-1 page
Camelbak-1 page
Browning/Winchester/WSM-1 page
Leupold, 1 page for a total of 2 full pages
Arctic Cat ATV's-1 page
Realtree camo-1 page, for a total of 2 pages
Gore Tex-1 full page
Polaris-1 full page
FLW outdoors-1 page
Leatherman-1 page
Ford trucks-2 pages
Progressive insurance-1 page
Craftsman tools-1 page
Suntamer Hat/Pro Trim-1 page
John Deere-1 page
Dodge- 1 page(back cover)

looks like PSE pays the most in advertising but their bows are pretty cheap. mathews had one page, along with bowtech and hoyt and about a gazillion other companies.

slayer

akaSharkey 07-18-2004 03:36 PM

RE: Mathews advertising budget?
 
Wheww I didnt mean to start a fight:(. I was just curious. They have a 8 page ad in September Petersons Bowhunting. Just looked at it. Just feeding my curiousity. I will be in the market in they next month and Mathews will definatly be one of the brands I will be shooting. I will probably have to go to about three shops to shoot everything that I want to shoot. I just want a bow that fits me like a glove. Brand is unimportant. I believe every major archery company has to make a good product to be competitive in todays market. Nuff said. Sharkey

zak123 07-18-2004 03:57 PM

RE: Mathews advertising budget?
 
I don't really care about looks like some of my friends. I know plenty of people that pass up PSE bows because they look weird. They bring out their $1000 Mathew's kits (All the kids I shoot with have Mathew's bows. They think they have to have an expensive bow to be good so they get a Mathew's.) Before I shoot I show them my bow. I let them talk some trash first. "When did you get that bow", they say, "1980"? I say no in January. They can't stop laughing. I look at their face. It has a smirk on it. They ask how fast it shoots. I say 209 with my 328 grain arrows. They laugh and say theirs shoots around 280. They make some comments about their arrows. They say their arrows are $15 a piece. I say mine are about $5 a piece, and the straightness is .006. I also fletch my own arrows with 4" straight vanes. They have short helical vanes. They then look at my prong style rest. They begin telling me about their drop-away rests. Then I hear trash talk about my 6" stabilizer. I glance at their 2'+ stabilizers. They then begin bragging about their sights. They have the one pin vertical sites. They can adjust the yardage accordingly. I have 3 pins setup; 20, 30, and 40 yards. I let them shoot first and the guy shoots 6" groups at 20 yards and thinks that can't be beat with my bow. I aim, put my 20 yard pin on the target, and fire. My arrow shoots high and arches down and hits the bullseye. I do that two more times. I have an awesome group. The guy looks at me and runs to get his arrows before I can see. I said if you think my bow looks weird you should have seen your face after I beat you.:D I need to bring a camera!

It doesn't matter what bow you shoot just don't bash others, or you could be proven wrong.:D

Deerslayer_37 07-18-2004 04:04 PM

RE: Mathews advertising budget?
 
The $900 i spent on my Mathews rig is worth every dime. woudlnt have it any other way. beats the old PSE with 3 pin sight and prong rest i had...yeah zak you're right...you could have a 1000 dollar rig and you could get beat by a 200 dollar set up. i chose the LX becaues it fit me best and its what i liked best. Mathews owners dont trash talk about everyone elses bows. we're higher than that...seems like the mathews haters are jealous because they don thave a real bow[8D]

slayer

zak123 07-18-2004 04:19 PM

RE: Mathews advertising budget?
 
Everyone is different and they like different things. I don't mind the hand shock and the smooth draw as much as others. I also don't care about speed. (See my signature:D) I will bash a bow every once in a while, but remember I have a PSE so I'm down low in the bashing! :D Mabey it took you $900 to find the perfect bow. It only took me $300 so I consider myself lucky. I found a bow I love for cheap and that extra money went to more hunting gear. If you need to spend a lot of money to get the perfect bow, then that's ok. Just don't spend the money on a bow you don't like in order to make others look bad. I'm not saying anyone here does that, but my shooting friends do. Don't judge a bow by it's name, looks, or speed. Shoot everyone one you can, without looking at the brand, and decide on the one you like.

davidmil 07-18-2004 04:29 PM

RE: Mathews advertising budget?
 
Their advertising probably isn't a Whole lot more than others if you leave out the cost of buying all the top shooters.[8D] I agree, probably a can of worms. When you're on top... which they are or near... you got to spend money to stay there because their product won't do it by itself.[8D][8D] Nyuck Nyuck Nyuck I couldn't resist.... but heyall you MMMMMmmmmmm boys and girls... did you see where I said they're on top. Now that's a lot from me.[&o]


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