Is this site a bowtech site??
03-06-2008 | 08:05 PM
#81
Nontypical Buck
Joined: Feb 2003
Posts: 1,532
Likes: 0
From: NW Ohio USA
RE: Is this site a bowtech site??
ORIGINAL: Germ
Well of course
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
ORIGINAL: BowTech_Shooter
Matt's summary is spot on...
Matt's summary is spot on...
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
Germ,
LH Hostage Pro's should start shipping around April 1st.
03-06-2008 | 08:14 PM
#82
Joined: Feb 2003
Posts: 6,006
Likes: 0
From:
RE: Is this site a bowtech site??
ORIGINAL: BowTech_Shooter
Germ,
LH Hostage Pro's should start shipping around April 1st.
ORIGINAL: Germ
Well of course
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
ORIGINAL: BowTech_Shooter
Matt's summary is spot on...
Matt's summary is spot on...
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
Germ,
LH Hostage Pro's should start shipping around April 1st.
Poor Germ. [>:]
03-06-2008 | 08:23 PM
#84
Boone & Crockett
Joined: Oct 1998
Posts: 18,322
Likes: 0
From: Hughesville, PA USA
RE: Is this site a bowtech site??
ORIGINAL: TEmbry
Yea your right....I could only imagine being short with no hair.
ORIGINAL: Washington Hunter
Poor Germ. [>:]
Poor Germ. [>:]
03-07-2008 | 05:07 AM
#85
Host of Hosts
Joined: Feb 2003
Posts: 5,780
Likes: 0
From: Erie, Pennsylvania
RE: Is this site a bowtech site??
Let's say you bite the hook and buy a bowtech: you get a free stickerand a nicehat to wear.
03-07-2008 | 05:09 AM
#86
Giant Nontypical
Joined: Feb 2003
Posts: 6,066
Likes: 0
From: Nekoosa Wi USA
RE: Is this site a bowtech site??
I shoot PSE, not only becasue they make one hell of a bow along with other gear, but no other manufactuer can compete with their warranty.
ORIGINAL: Vabowman
Someone mentioned in another post that this site was a bowtech site. Do you think so?? I don't, I mean a lot of guys shoot a bowtech on here, but there are lots of Mathews guys and Hoyt guys, very few guys like me that shoot PSE...
Someone mentioned in another post that this site was a bowtech site. Do you think so?? I don't, I mean a lot of guys shoot a bowtech on here, but there are lots of Mathews guys and Hoyt guys, very few guys like me that shoot PSE...
03-07-2008 | 07:05 AM
#87
Boone & Crockett
Joined: Sep 2005
Posts: 11,682
Likes: 0
From: Michigan/Ohio
RE: Is this site a bowtech site??
ORIGINAL: BowTech_Shooter
Germ,
LH Hostage Pro's should start shipping around April 1st.
ORIGINAL: Germ
Well of course
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
ORIGINAL: BowTech_Shooter
Matt's summary is spot on...
Matt's summary is spot on...
Hey you have one goal, no more posting until Hostage Pro is out[8D] Get to work
Germ,
LH Hostage Pro's should start shipping around April 1st.
03-07-2008 | 10:11 AM
#88
Nontypical Buck
Joined: May 2007
Posts: 1,090
Likes: 0
From: Mich
RE: Is this site a bowtech site??
ORIGINAL: quiksilver
My view from the peanut gallery:
This is all just a by-product of a highly shrewd marketing campaign established by Bowtech. Great marketing is subliminal - not "in your face" - and for a company looking to establish a new market base, their ad campaign must target likely or potential customers - not existing customers. So, what better way to connect with the archery public than through an independentinternet forum of 100,000+ members.
"In your face" marketing is a huge turnoff.However, onecan tweak "in your face" marketing to be subtle - and highly effective.
First, let's look at what the competitors are doing:
Compare/Contrast Mathews' marketing approach: Mathews attempts to deluge the consumerby blowing its advertising wad onproduct placement, magazine and tv show ads.Mathews has its own site- and (let's face it) it isn't very likely to attract anything other than existing Mathews clientele. Therefore, Mathews is using their forum to attract and retain existing customers - which is their core customer base. That's their business model. Mathews just isn't a big player in internet marketing.
Martin? They married the top competitive archery site on the internet. They bribe every moderator on the site with free bows and have their banner all over the place. Go to Archerytalk.com- it's Martin Martin Martin. They even have half-naked girls hawking their bows. Not that there's anything wrong with that.
P.S.E. bought the Drury's and Hoyt/Easton/Reflex is all over the place.
O.K., now let'slook at whatBowtech does. They're super slick. They find this forum, which is supposedly an"unbiased" online community ofhunting enthusiasts who shoot a laundry list of brands. They could've just bought the damn site and called it "the Bowtech Forum"(but they didn't).Instead, they allow it to retain its "independent" complexion, but they'vegluttoned up the lion's share of the banner time. Going further, they've successfullyworked into the root system of Huntingnet by tapping several high-profile personalities for corporate/sponsored deals. It's no accident. The result - subliminal marketing. They're making you believe that everyone in the world shoots a bowtech. You come to an unaffiliated website to talk bowhunting - and all you see/hear is bowtech, bowtech, bowtech.
The result? You try a bowtech. Or at least you consider it.
By showing you bowtech/octane/diamond at every turn in the road, and doing it in a manner that the layperson wouldn't necessarily recognize as "in your face marketing," they'reconvincing you, in a subtle way, that bowtech is thecutting edge of archery.
Let's say you bite the hook and buy a bowtech: you get a free stickerand a nicehat to wear. You don't think you're getting those goodies because they like you, do ya? Nope. You're an avenue of free advertising. You'll wear that hat. You'll put that sticker on your pickup truck. They know it. The more stickers and hats that the average guy sees, the more he thinks "Hey, everybody is shooting these bowtech bows nowadays, maybe I should check one out..." It's all by shrewd design.
There's definitely nothing wrong with that...it's business. So it is what it is. But as far as I'm concerned, this is Bowtech's flagship forum beyond a shadow of doubt. They've got their eggs firmly planted in this basket.
As a newer company, Bowtech is looking more to convert existing archers and have their next bow be a bowtech bow. That's why invading an "independent" hunting site is their best approach. Apparently, it's working.
My view from the peanut gallery:
This is all just a by-product of a highly shrewd marketing campaign established by Bowtech. Great marketing is subliminal - not "in your face" - and for a company looking to establish a new market base, their ad campaign must target likely or potential customers - not existing customers. So, what better way to connect with the archery public than through an independentinternet forum of 100,000+ members.
"In your face" marketing is a huge turnoff.However, onecan tweak "in your face" marketing to be subtle - and highly effective.
First, let's look at what the competitors are doing:
Compare/Contrast Mathews' marketing approach: Mathews attempts to deluge the consumerby blowing its advertising wad onproduct placement, magazine and tv show ads.Mathews has its own site- and (let's face it) it isn't very likely to attract anything other than existing Mathews clientele. Therefore, Mathews is using their forum to attract and retain existing customers - which is their core customer base. That's their business model. Mathews just isn't a big player in internet marketing.
Martin? They married the top competitive archery site on the internet. They bribe every moderator on the site with free bows and have their banner all over the place. Go to Archerytalk.com- it's Martin Martin Martin. They even have half-naked girls hawking their bows. Not that there's anything wrong with that.
P.S.E. bought the Drury's and Hoyt/Easton/Reflex is all over the place.
O.K., now let'slook at whatBowtech does. They're super slick. They find this forum, which is supposedly an"unbiased" online community ofhunting enthusiasts who shoot a laundry list of brands. They could've just bought the damn site and called it "the Bowtech Forum"(but they didn't).Instead, they allow it to retain its "independent" complexion, but they'vegluttoned up the lion's share of the banner time. Going further, they've successfullyworked into the root system of Huntingnet by tapping several high-profile personalities for corporate/sponsored deals. It's no accident. The result - subliminal marketing. They're making you believe that everyone in the world shoots a bowtech. You come to an unaffiliated website to talk bowhunting - and all you see/hear is bowtech, bowtech, bowtech.
The result? You try a bowtech. Or at least you consider it.
By showing you bowtech/octane/diamond at every turn in the road, and doing it in a manner that the layperson wouldn't necessarily recognize as "in your face marketing," they'reconvincing you, in a subtle way, that bowtech is thecutting edge of archery.
Let's say you bite the hook and buy a bowtech: you get a free stickerand a nicehat to wear. You don't think you're getting those goodies because they like you, do ya? Nope. You're an avenue of free advertising. You'll wear that hat. You'll put that sticker on your pickup truck. They know it. The more stickers and hats that the average guy sees, the more he thinks "Hey, everybody is shooting these bowtech bows nowadays, maybe I should check one out..." It's all by shrewd design.
There's definitely nothing wrong with that...it's business. So it is what it is. But as far as I'm concerned, this is Bowtech's flagship forum beyond a shadow of doubt. They've got their eggs firmly planted in this basket.
As a newer company, Bowtech is looking more to convert existing archers and have their next bow be a bowtech bow. That's why invading an "independent" hunting site is their best approach. Apparently, it's working.
03-07-2008 | 10:49 AM
#89
Giant Nontypical
Joined: Feb 2003
Posts: 5,497
Likes: 0
From: Dover, PA USA
RE: Is this site a bowtech site??
ORIGINAL: gplant
WOW!!! You nailed it!!!!!
ORIGINAL: quiksilver
My view from the peanut gallery:
This is all just a by-product of a highly shrewd marketing campaign established by Bowtech. Great marketing is subliminal - not "in your face" - and for a company looking to establish a new market base, their ad campaign must target likely or potential customers - not existing customers. So, what better way to connect with the archery public than through an independentinternet forum of 100,000+ members.
"In your face" marketing is a huge turnoff.However, onecan tweak "in your face" marketing to be subtle - and highly effective.
First, let's look at what the competitors are doing:
Compare/Contrast Mathews' marketing approach: Mathews attempts to deluge the consumerby blowing its advertising wad onproduct placement, magazine and tv show ads.Mathews has its own site- and (let's face it) it isn't very likely to attract anything other than existing Mathews clientele. Therefore, Mathews is using their forum to attract and retain existing customers - which is their core customer base. That's their business model. Mathews just isn't a big player in internet marketing.
Martin? They married the top competitive archery site on the internet. They bribe every moderator on the site with free bows and have their banner all over the place. Go to Archerytalk.com- it's Martin Martin Martin. They even have half-naked girls hawking their bows. Not that there's anything wrong with that.
P.S.E. bought the Drury's and Hoyt/Easton/Reflex is all over the place.
O.K., now let'slook at whatBowtech does. They're super slick. They find this forum, which is supposedly an"unbiased" online community ofhunting enthusiasts who shoot a laundry list of brands. They could've just bought the damn site and called it "the Bowtech Forum"(but they didn't).Instead, they allow it to retain its "independent" complexion, but they'vegluttoned up the lion's share of the banner time. Going further, they've successfullyworked into the root system of Huntingnet by tapping several high-profile personalities for corporate/sponsored deals. It's no accident. The result - subliminal marketing. They're making you believe that everyone in the world shoots a bowtech. You come to an unaffiliated website to talk bowhunting - and all you see/hear is bowtech, bowtech, bowtech.
The result? You try a bowtech. Or at least you consider it.
By showing you bowtech/octane/diamond at every turn in the road, and doing it in a manner that the layperson wouldn't necessarily recognize as "in your face marketing," they'reconvincing you, in a subtle way, that bowtech is thecutting edge of archery.
Let's say you bite the hook and buy a bowtech: you get a free stickerand a nicehat to wear. You don't think you're getting those goodies because they like you, do ya? Nope. You're an avenue of free advertising. You'll wear that hat. You'll put that sticker on your pickup truck. They know it. The more stickers and hats that the average guy sees, the more he thinks "Hey, everybody is shooting these bowtech bows nowadays, maybe I should check one out..." It's all by shrewd design.
There's definitely nothing wrong with that...it's business. So it is what it is. But as far as I'm concerned, this is Bowtech's flagship forum beyond a shadow of doubt. They've got their eggs firmly planted in this basket.
As a newer company, Bowtech is looking more to convert existing archers and have their next bow be a bowtech bow. That's why invading an "independent" hunting site is their best approach. Apparently, it's working.
My view from the peanut gallery:
This is all just a by-product of a highly shrewd marketing campaign established by Bowtech. Great marketing is subliminal - not "in your face" - and for a company looking to establish a new market base, their ad campaign must target likely or potential customers - not existing customers. So, what better way to connect with the archery public than through an independentinternet forum of 100,000+ members.
"In your face" marketing is a huge turnoff.However, onecan tweak "in your face" marketing to be subtle - and highly effective.
First, let's look at what the competitors are doing:
Compare/Contrast Mathews' marketing approach: Mathews attempts to deluge the consumerby blowing its advertising wad onproduct placement, magazine and tv show ads.Mathews has its own site- and (let's face it) it isn't very likely to attract anything other than existing Mathews clientele. Therefore, Mathews is using their forum to attract and retain existing customers - which is their core customer base. That's their business model. Mathews just isn't a big player in internet marketing.
Martin? They married the top competitive archery site on the internet. They bribe every moderator on the site with free bows and have their banner all over the place. Go to Archerytalk.com- it's Martin Martin Martin. They even have half-naked girls hawking their bows. Not that there's anything wrong with that.
P.S.E. bought the Drury's and Hoyt/Easton/Reflex is all over the place.
O.K., now let'slook at whatBowtech does. They're super slick. They find this forum, which is supposedly an"unbiased" online community ofhunting enthusiasts who shoot a laundry list of brands. They could've just bought the damn site and called it "the Bowtech Forum"(but they didn't).Instead, they allow it to retain its "independent" complexion, but they'vegluttoned up the lion's share of the banner time. Going further, they've successfullyworked into the root system of Huntingnet by tapping several high-profile personalities for corporate/sponsored deals. It's no accident. The result - subliminal marketing. They're making you believe that everyone in the world shoots a bowtech. You come to an unaffiliated website to talk bowhunting - and all you see/hear is bowtech, bowtech, bowtech.
The result? You try a bowtech. Or at least you consider it.
By showing you bowtech/octane/diamond at every turn in the road, and doing it in a manner that the layperson wouldn't necessarily recognize as "in your face marketing," they'reconvincing you, in a subtle way, that bowtech is thecutting edge of archery.
Let's say you bite the hook and buy a bowtech: you get a free stickerand a nicehat to wear. You don't think you're getting those goodies because they like you, do ya? Nope. You're an avenue of free advertising. You'll wear that hat. You'll put that sticker on your pickup truck. They know it. The more stickers and hats that the average guy sees, the more he thinks "Hey, everybody is shooting these bowtech bows nowadays, maybe I should check one out..." It's all by shrewd design.
There's definitely nothing wrong with that...it's business. So it is what it is. But as far as I'm concerned, this is Bowtech's flagship forum beyond a shadow of doubt. They've got their eggs firmly planted in this basket.
As a newer company, Bowtech is looking more to convert existing archers and have their next bow be a bowtech bow. That's why invading an "independent" hunting site is their best approach. Apparently, it's working.
Seriously,
You guys really think we're all here because of some intentional subliminal advertising campaign? We're here because we needed quality guys and it's where Pat and I started our friendship.
It's now just a fortunate by product that there is some official technical help for guys who might want it. You don't see the volume of PM's we get asking for help or guidance on bows because we are an official voice.
To me that just sounds like a nice littleside benefit available to the members that they can't get from other manufacturers.
I made relationships with these guys mostly through here.......I don't generally run into guys from MO and IL and NC everyday on the street here in PA.
Sure we sponsor the site hoping people notice the banners........it's the largest most viewed internet hunting site. Duh.
(But Pat and I had to push to get them to do so in the beginning)The banners and sponsorship are hardly subliminal advertising. It's "Hey lookat our cool bright Bowtech/Diamond/Octane banners!" No different than a bowhunting magazine only we get a bunch more views for our buck.
To say it's all a big subliminal conspiracy and intentional advertising campaign with us as the ringleaders will get you the cap of the "Official Subliminal Advertising Association"
Don't wear it during a thunderstorm.
03-07-2008 | 10:56 AM
#90
Boone & Crockett
Joined: Sep 2005
Posts: 11,682
Likes: 0
From: Michigan/Ohio
RE: Is this site a bowtech site??
Matt we know why your here, LOL
What quick posted is why Bowtech is here. There is nothing wrong with what quick posted. Nothing wrong at all theway HNI and Bowtech choose to have a relationship.
Nothing wrong with Bowtech or any company have members here or anywhere on their staff.
Companies do things for a reasons
What quick posted is why Bowtech is here. There is nothing wrong with what quick posted. Nothing wrong at all theway HNI and Bowtech choose to have a relationship.
Nothing wrong with Bowtech or any company have members here or anywhere on their staff.
Companies do things for a reasons