ORIGINAL: Gut Check

When did Fred Bear buy AR? I went to all of their sites and it still looks like PSE still owns AR and Browning.

Thank you for sharing your thoughts with us. We also appreciate your support. Some people are speculating about the reason we left PSE and partnered with Fred Bear Archery. Here’s why. PSE’s management was not interested in continuing the sponsorship of the Team Primos PSE bow or sponsoring our show. Many people are also questioning why we went with Fred Bear Archery. We understand your opinion about our partnership with Fred Bear Archery. We felt the same way that you do when initially considering it. What we are excited about is partnering with an underdog. We want to help them to become one of the best bow companies out there. We feel after talking to the engineers and management at Fred Bear Archery that we can be part of helping turn them into one of the industries leading bow manufactures. By this we don’t mean that we will simply help them sell more bows. We are going to be involved in the process of helping them make better shooting bows that hopefully over time you will pick as one of the best bows out there. The exciting thing is that both companies are aware of the current opinion of bow hunters about Fred Bear bows. We sincerely think that by working together we can change this. If we were to have partnered with a bow company that was already considered one of the best out there we wouldn’t have a challenge ahead of us. We have to have a challenge to truly make a difference. If in three or four years you do not feel that Fred Bear Archery is producing bows that you consider top shelf bows we will have to work harder. We realize that this is not a short-term effort that will change overnight but a long-term effort where we can make a real difference.

Once again thank you for taking the time to share your opinion with us. We value your opinion and hope that you will continue to let us know if what we are doing is working.

Thanks,

Primos Hunting Calls