ORIGINAL: Bigpapascout
Marketing is a great tool to brain wash the publick in believing something is superior over a different brand.
but then you hear first hand of things that arent so perfect about the product and you want to criticize the messanger?
I would say that CAP has gotten to where they are today with the WB by word of mouth between hunters and not marketing.
I don't see full page ads in every magazine out there and I have seen them on hunting shows no more then others.
I think people bought them, liked them and shared that experience with friends...........that is the best marketing machine you can ask for.