Michigan,
I can' t respond on the quality of the products of BQ, 8 years ago, but now ASAT, under new management, is putting out top-notch stuff. Why is it so great? The light color of the ASAT, combined with the brown and black contrast eliptical shapes, break your outline up like nothing ever has. The tan background blends into EVERY background, and can actually reflect the colors that surround you. The 3D suit even breaks you up more, making you even more hidden. Unlike most of the " artistic" , popular camos that you find in most stores, the ASAT won' t " blob up" at any distance. Do a search, on here and other forums, and you' ll hear many stories and see several photos of ASAT' s effectiveness. I got mine at the end of last season, and since then, I' ve had many of the same experiences mentioned above.
Chuck, if you' re out there, feel free to jump in!

Charlie