Personally, it doesn't do anything for me. I think that most commercials, especially for hunting and fishing products, are over dramatized for the TV, just like a lot of shows. But it may hit the spot for the younger "hip" crowd.

You know the TV ads that get most of my attention? Primos. Wilbur may be a lot of things, but one thing he certainly knows about is marketing! I want one of those Primos Super Models pretty bad!

If you want realistic ads, use Realistic people in them. You got guys in your commercials that look like they came right out of a Seal team. Many of us can't relate to that!!!