iloveto4x4innc, just how many firearms have you owned? What kind of experience with real firearms do you have to compare your 710 to? I will almost bet this is your first rifle. You want to know why the 710 is junk, ok here goes: trigger is heavy, gritty and not adjustable; bolt is sloppy, feels like it has been dropped on the beach, prone to fall out of the action; box magazine has been known to fall out unexpectedly, often fails to feed; barrel is pressed in and can work loose in time (anyone remember the FIE copy of the Ruger Single Six?); the stock fits like crap, looks like crap and feels like crap. Honestly I don' t see how anyone could get decent groups out of a 710 with that trigger. As far as Wal Mart selling out, as PT Barnum said there is a sucker born every minute. If people would pay attention they would realize they can get a Savage for the same or less money with more choices in chamberings and it is a far better rifle. Even the Howa isn' t that much more and far surpasses the 710.