It can pay to shop around. There are two Mathews dealers with 25 miles of me that are a full $100 difference in their prices on the different models. I do all my own bow work, so I don't care too much what shop I give my business to. If I were to buy a Mathews, it would definitely be at the one with the best price. None of my local shops are good enough to make me want to give them my business no matter what. If you're going to rely on the shop to do all your bow work, then you may want to factor that into consideration when deciding where to purchase it.