Up until 2001, the year Zeiss first came out with the Conquest, I was pretty much a Leupold or nothing kind of guy. When Zeiss came out with the Conquest I ordered one on a whim and boy was I surprised at how much more I liked it than any of the Leupies I owned at that time. I've since owned 4 more Conquests and will probably buy another this year when the new Rapid Z reticle becomes available.
BTW, there are several good internet sites that sell these scopes besides Cabelas and probably at a better price too. Cabelas would probably be one of the last places I'd look.
www.bearbasin.com
www.theopticzone.com
www.cameralandny.com(call and talk to Doug, he's great)
www.eurooptic.com
www.opticsplanet.com