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cheetoboy89 03-31-2005 07:48 PM

martin archery marketing
 
i was just wonderin- i saw it in some bowhunter magazines-
whats your guys' opinions on Martin using those models to model their bows.. just wonderin...
i got nothing against Martin- i love shootin their bows- its nothing personal...

Trapper_Hunter 03-31-2005 08:14 PM

RE: martin archery marketing
 
I like the girls. Kinda have to look hard for the bow:D:D

BGfisher 03-31-2005 08:31 PM

RE: martin archery marketing
 
The latest one, the good looking blond, is not a model. It is Terry Martin's step-daughter, Kate. Surprisingly so, the girl shoots a bow pretty well too, so it's not all hype. But she does sell a lot of bows.

The advertising itself? I see more skin on the streets every day, and a lot of them have their bellies bulging out over the pants. And much worse on TV all the time.

kodiak41226 03-31-2005 08:31 PM

RE: martin archery marketing
 
I have no problem with it, seems to be doing the trick, and I think its smart. They're creating buzz with a tried and true method.

Its like Marketing 101; Sex Sells.

Washington Hunter 03-31-2005 08:34 PM

RE: martin archery marketing
 

ORIGINAL: BGfisher

The latest one, the good looking blond, is not a model. It is Terry Martin's step-daughter, Kate. Surprisingly so, the girl shoots a bow pretty well too, so it's not all hype. But she does sell a lot of bows.

The advertising itself? I see more skin on the streets every day, and a lot of them have their bellies bulging out over the pants. And much worse on TV all the time.
What BG said.

And also, BG, those girls are what we call a Booty Do.

When a girl's belly stick out more than her 'booty do.' :D

idahoelkinstructor 03-31-2005 10:35 PM

RE: martin archery marketing
 
I agree that it does help and create a buzz, but I don't feel that it helps them sell thier bows. I mean come one how many bowhunters when up in a tree stand looking down at a buck. Or a hunter calling a bugleing bull elk into him or her will think. WOW I am glad I am shooting such and such bow. I know that if the hot gals in the poster liked it then I will like it and it will kill this animal. Also I feel that bowhunting is a family sport and stuff like that needs to be kept out of it. Just my 2cents

kodiak41226 03-31-2005 10:45 PM

RE: martin archery marketing
 

but I don't feel that it helps them sell thier bows.
Ya, I'm not sure it helps them sell anything. More than anything I think it just gets the Martin name on people's mind. That way when they are looking for a new bow they might be more compelled to at least take a look at them.

creole 04-01-2005 04:25 AM

RE: martin archery marketing
 
What bows? I didn't notice any bows in the ads!

alwyshntn 04-01-2005 04:54 AM

RE: martin archery marketing
 
I LIKE THE AD!!!! I'm not a Martin shooter or plan to be but I bet alot more people know the Martin name now.

rybohunter 04-01-2005 05:36 AM

RE: martin archery marketing
 
If it gets a person to at least pick up and shoot thier bows while at the shop, the ads have done thier jobs. The bow will/will not sell from there based on its own merit. Personally I like Martin bows, they felt good to me and so that is what I shoot.

OHBowhunter 04-01-2005 06:09 AM

RE: martin archery marketing
 
Come on guys. All these post and no one has put the picture up yet. You guys are slipping. :(

adams 04-01-2005 06:24 AM

RE: martin archery marketing
 
I'd rather look at the Martin ladies then the Mathews centerfold of an outback:eek:.

BGfisher 04-01-2005 07:13 AM

RE: martin archery marketing
 
And also, BG, those girls are what we call a Booty Do.

When a girl's belly stick out more than her 'booty do.' :D
[/quote]

Washington, I DO like that one. Very good. It started my day off with some humor.

Western MA Hunter 04-01-2005 07:33 AM

RE: martin archery marketing
 
I LOVE their adds. She's a pretty girl! Definately makes you think of their bows. Good marketing. Very different from the norm.

Fieldmouse 04-01-2005 07:35 AM

RE: martin archery marketing
 

ORIGINAL: OHBowhunter

Come on guys. All these post and no one has put the picture up yet. You guys are slipping. :(

cheetoboy89 04-01-2005 08:24 AM

RE: martin archery marketing
 

ORIGINAL: BGfisher



The advertising itself? I see more skin on the streets every day, and a lot of them have their bellies bulging out over the pants. And much worse on TV all the time.
oh wow! amen to that!
i cant stand when the girls who havent been blessed with quite so good looks try to dress like that-

And also, BG, those girls are what we call a Booty Do.

When a girl's belly stick out more than her 'booty do.'
thats great:D
-never heard that one before...

bearklr 04-01-2005 08:25 AM

RE: martin archery marketing
 


Ya, I'm not sure it helps them sell anything. More than anything I think it just gets the Martin name on people's mind. That way when they are looking for a new bow they might be more compelled to at least take a look at them.
this is a little contradicting don't ya think. How can an add make more people aware of a product and therefore consider it as a purchase but then also not be the precurser to increased bow sales. They kind of go hand in hand.;)

huntnmuleys 04-01-2005 09:10 AM

RE: martin archery marketing
 

ORIGINAL: idahoelkinstructor

I agree that it does help and create a buzz, but I don't feel that it helps them sell thier bows. I mean come one how many bowhunters when up in a tree stand looking down at a buck. Or a hunter calling a bugleing bull elk into him or her will think. WOW I am glad I am shooting such and such bow. I know that if the hot gals in the poster liked it then I will like it and it will kill this animal. Also I feel that bowhunting is a family sport and stuff like that needs to be kept out of it. Just my 2cents
i agree its a family sport, but i dont think those pics are bad....plus another thread on here tells that the best way to make this a family sport is by using used tampons as deer lure...
for me ill just take pictures of pretty women:D

RTA47 04-01-2005 09:20 AM

RE: martin archery marketing
 

ORIGINAL: Fieldmouse


ORIGINAL: OHBowhunter

Come on guys. All these post and no one has put the picture up yet. You guys are slipping. :(

Sex sells! "It`s a fact of life" It may not convince me to buy there product but atleast they got me looking at there add?

creole 04-01-2005 06:51 PM

RE: martin archery marketing
 
Awwww, that ad is pretty tame.......

recurver67 04-01-2005 07:00 PM

RE: martin archery marketing
 
You could sell dog crap with belly skin and nips

dws 04-01-2005 07:22 PM

RE: martin archery marketing
 
I'd like to kiss her butt oops I mean I like her kisser button.

cheetoboy89 04-01-2005 08:20 PM

RE: martin archery marketing
 

Huntnmuleys:
i agree its a family sport, but i dont think those pics are bad....plus another thread on here tells that the best way to make this a family sport is by using used tampons as deer lure...
for me ill just take pictures of pretty women
:Dyou read that one!... that was so disturbing [:'(] -yet somehow funny...:D


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