Bowfanatic... it's a well known fact. The people that frequent the msg boards only make up a very small percentage of the hunting population. I work at the local Gander Mtn where we sell PSE, Parker, Darton, Storm, Kodiak, Bear, Browning, Martin, ect.. line of bows. We sold 5 times more PSEs than we did anything else. Alot of customers have never heard of alot of the other brands.. even Mathews. They come in asking for PSE... the recognize the name PSE.. they can afford the PSE.. they buy the PSE. Alot of these people come in wanting to replace their old bow.. and balk at the $500+ price on bows... Not to mention you can call up and order PSE out of any catalog that you pick up. Believe what you want... but this is just the way it is.