Personally I like Burris. I've got a Burris Fullfield II w/ ballistic plex reticle and I especially like the ballistic plex option. Sight in dead on at 100 and use the 200, 300, 400, and 500 Yd hash marks for the long range stuff.

Dead on at 100 w my 30-06 and I'm 1/2" low at 200 using the first hash mark.

firstshot