RE: Calling in a buck...did I do it right?
It certainly sounds like you played him right. I'm guessing that he caught wind of you as well as the doe in esterous and was torn. Doe in esterous is a lethal tool but if he caught wind of you you've got little chance to get him within range.
Do you practice scent control or hunt from stands at all?
Being odor free or high enough that you scent isn't carried into but actually over the deer will give you some advantage but hunting the winds is IMO of paramont importance.