RE: Looking for coach
I think the inconsistencey thing is a big problem. Golf is really bad that way. While the fundamentals are simmilar you can read something in a magazine that would not help you at all given the fact that you read something the week before that only applies to a totaly different style. In both archery and golf I went the self taught route because getting to the level of coach who would understand all that stuff and really work with me in mind, unless you just get lucky, would be prohibitively expensive. Also figuring it out for yourself can be a large part of the fun.
In golf there is the David Leadbetter empire, for a while there if you stuck to his books, videos, gizmos, and all the stuff his major students like Nick Faldo were pumping out, it pretty much fit together.
In archery we don't have that. Maybe the clossest is Randy Ulmer. He has good videos, and writes for a bunch of different magazines and stuff. He is very athletic in build, and stuff like his set-up won't work for me. But after a while you figure out what stuff you can use and what stuff you can't. That is why the FITA stuff is so good. If you have to pick and choose on your own, you might as well learn fom some of the best recurve shooters also, that's where you will find some of the real nuggets.