The Elite line of scopes are without a doubt, one of the best scopes in their price range. I've got to share this, even though it is probably gonna make some say, why not me?! I happened into my local Wal-Mart's sporting goods department the first of last year to find the dept. manager marking down hunting items. In the display case sat 2 scopes that had already been marked down once. They were the Elite 3x9x40 and a Bushnell 4x12x40. To make a long story short, I talked to the manager about the scopes and she told me she was fixing to mark them down again. She marked the Bushnell down to $50 and I told her I really wanted the Elite. She looked it over and asked me if I would take it for $70. Brand new, in the box, for $70! Hummm???? Needless to say, I walked away as one HAPPY cutomer that day! Sorry, just such a deal that I had to share. I've have been nothing but impressed with it's preformance and would definitely recommend it to anyone.