Matt's got to work on a few issues AFAIC

1) HP cam bow noise. The HP cam in combo with the roller guard makes for a critical cam timing setup. my 80 pound Liberty shooting the same weight arrow (400 grains) is much quieter than my 60 pound Outback. No matter what I do I cannot get the bow nearly as quiet as my Legacy was. Shoots fantastic, but just not quiet enough for me.

2) He needs to bring back what the customers want..which is something to fill the gap left by the departed Q2XL and MQ1...37-38" bow, 7.5" brace, updated stuff. Icon is too slow and critical for most guys. Ovation too long and doesn't perform well in the shorter draw lengths.

3) "mid length" bows are driving the hunting market: 33-35" bows..needs an updated replacement for the Legacy.

4) Slick marketing. This is key to retaining as much market share as possible. For the past few years they have pounded one bow model into everyones skull..it works, but I cannot help but think it works best on those less informed, I think most americans like choice, and putting all the effort into pimping one new bow model per year I believe will backfire for Mathews in the end. This is the reason BT and Hoyt are so successful..lots of different config models for customers to choose from.

AFAIC, if Matt doesn't pull something to wow people out of his sleeve in 2005, BT is going to really put the hurting on them, as well as Hoyt who completely left the back door open for 2005 with what is basically a slightly different cosmetic line-up with increased pricing. People like Martin are going to pick up the sales slack too with their excellent pricing (and going away from the noisy as hell Tru-Arc(CPS) to the much quieter Tru-Arc+ (C.5 design) should really help catalog sales).