I have been shooting one for the last 7 years. Had my rifle turned into a full custom about 5 years ago. And made it an ackley improved. It is one bad mutha. Several kills at 400yds. I reload and love the 140xlc in that rifle. Performance on deer is devastating to say the least. Never had one offer to even flinch after the 7-08 put a blue meanie in him. As long as there is 308 brass you can always make it into 7-08. The caliber is great for children and ladies too. As that is the reason it was created in the first place. Mild recoil, flat shooting, and deadly. It is a caliber you can't go wrong with. I recently purchased it big brother. The 280AI. Wanted a little more range. But you can bet I will still pack the 7-08 on occasion.