With wally world and now bass pro shops coming,it's getting real hard to find shops that can stay in business.Much less ones that are honest and now what they are talking about.
Tell your shop that they'd better prepare to do business a lot differently and to concentrate on the service end. It will usually take 3 years before the 'honeymoon' with the giant chains starts to subside. Those shops who can 'weather the storm' will wind up being much stronger in the community. BASS Pro moved in 7 miles from me over 3 years ago. I starting to see things improve for me just recently. I even gave a seminar at the ATA Trade Show last year on how I was changing with the times. If your PRO Shop would like a copy of my transcript, I'm sure I've still got it in my computer.