I have a rifle chambered in 308 and have had others in the past. It is a very useful cartridge for most purposes but I never truly warmed to it. I have fired many thousand rounds of this cartridge, the vast majority of them being the military version fired in a M-60 machine gun back in the dark days of my youth. The good old 308 is basically a shortened 30-06 that was designed to feed easily through belt fed machine guns.
The 308 is a fine choice for almost all of this world's game and does a pretty fair job on the target range as well. I can not think of very many circumstances where a 308 would be inappropriate for the task at hand.