I keep a cheaper pair of Nikon's 10x42's in my truck, and have for 20+ yrs now, so my model won;t be current made
but I went mid road way back when which should be about 250 range now, and been very happy, they sit in truck yr round, 100+ in summer and minus 30 and so winter time,
but to be honest, best advice is just go look thru a bunch of price range models you like and pick the one you like best
there all about the same dollar for dollar any more
have to be to be competitive more or less and stay in business these days
I prefer brand names with proven track record if being in business (proven customer service) and will be there in yrs ahead or seem like it, all the new names and all, maybe decent, but where will they be in a decade or so?
as today's world of throw away things and buy more, makes me wonder about new names and if they even have any long term plan to stay about!, or make money, , (many time sin tax free zones then tax free deal ends away they go)
so, proven long time company's, have a slight MAYBE advantage to them IMO