Typically I don't want a bullet that explodes on impact. Unless I'm shooting at something that I don't care about the meat such as varmints. We had this discussion about that 300gr bullet as well MD and in my opinion, even though the deer went down, that bullet failed miserably. If a bullet explodes like that on a RIB shot just what in the hell do you think it's going to do on a SHOULDER! It's going to blow up and not penetrate worth a tinkers damn! Plain and simple. Powerbelts do fly incredibly well out of most barrels but I like a bullet that performs well on impact, penetration and expansion are just as important as accuracy.