Myself I don't buy into al the hype and sales pitching. I guess I'm kinda set in my ways and a tough sell.
To me though it seems that at least 50% of hunters will see the latest, greatest hunting gadgets and throw money. That 50% will increase steadily because that is just how so much of the younger generations are. Gotta have it. Can't go without it. All my friends have it......
And the manufacturers of the products invest greatly in their advertising to make sure they get the attention of those guys.