My top 3 favorite bullets:
1. .40 cal 200 grain Shockwave/SST - especially for long range, but will get the job done at all ranges in my experience. Pretty affordable (especially the SST) and I picked up a large number of these for a song years ago....
2. .40 cal 185 grain Lehigh - I like this for short - mid range. I haven't tested it enough at long range to feel comfortable shooting farther than 100 yards with it.
3. .452 cal 250 grain Deep Curl- great short range bullet to put deer down quickly