Frontier nailed it. Just watch the shows magazines etc, TC has to pay Shockey some how. Now grated CVA is following suit and they are plastered everywhere as well. I shoot Traditions and their quality has come a long way, most of their guns are equavilent to TC and CVA prices. It seems all (TC, CVA, and Traditions) companies have realized the importance of better barrels and quality. CVA, Traditions etc seem to be chasing TC, Knight in quality. They all offer models in some form of a better barrel and nicly fit stocks, triggers etc., which is a big change, old CVA, old Traditions did not have this luxury. It is just my opinion but price will always be the reason one buys a gun. If I have the cash for a gun I want now and 2 new guns are offered having both a well built barrel and are built solid I'd take what I could afford which for me would be the cheaper. We all have our spending means and by no way would I ever bash anyone who shoots a less expensive gun than I have. I do not shoot the expensive guns some of you can afford. It really does not matter what you shoot as long as you take game ethically on a consistent basis and have fun shooting. Keep in mind both CVA and Traditions do employ Americans as well as TC and Knight. With so many different shooters and companies it is downright crazy to pick just one gun, that is why we all have several What a great time to be a blackpowder muzzy junkie. Enjoy whatever you shoot fellas and enjoy that we are free to do such.