It is called marketing. Everybody knows you have to buy the newest whiz-bang thing coming down the line!! Don't they?? How could they make any money if everyone stayed with that "dirty od fashioned" powder??

The marketers have guys thinking that if you are not shooting the most expensive powder and bullet combination then you are just not up with the times.

Pretty soon they will probably switch their marketing back to BP so they can skyrocket the BP price. I hope it takes them a little longer. Tom.