I think they are worth the investment, check ebay for good used Swarovski optics you can save a few hundred over retail.
I have the Swarovski tri-fecta; Binos, Spotting Scope & Rifle Scope.
My wife refers to Swarovski as "Divorski".
I wish I would have bought fewer rifles & scopes. If I could start all over again I would only own 2-rifles & 2-scopes. The rifles would be custom jobs with Swarovski scopes. Had I been more selective on quality & not quantity, I would have saved money.