Funny, seems everywhere I turn there is a new Tikka owner around the corner. I can' t see this as being a fad as you can' t even buy this kind of good reviews. Finally, a gun maker doing it right. I think the rest of the gun world is about to get cold water tossed in their faces as they realize the consumer is finally getting what they want and not buying anything of lesser quality. For these prices, you get a great rifle at a great price. Why choose anything else? I used to be a die-hard Remington and Browning guy but now I' m seeing the light.