The fact of the matter is, Buckmasters is not doing anything for hunters NOW, maybe in the beginning, they were beneficial to hunting, but now, they' re only being beneficial to thereselves. Look, I could really care less either way, My personal opinion and someone elses could be totally different, but it seems like the majority of us want to see a change, and the only way to keep the rating is to conform at least alittle. If you cant even win over the people on this chat board, what does that say about the rest of the world. I personally wouldn' t by ANYTHING else from you guys, especially a vaccum cleaner (although I was weaseled into getting a membership, that I will not be renewing). But for the rest of the world, why not take a more laid back approach to sells. I think us as consumers would be greatly appreciated......And by the way I dont know about everyone else, but the " special effects" that Buckmasters(and there are others) puts in the middle of the hunt just ruins the hunt for me....Trust me, save your money!!! If I' m watching hunting, and a deer walks in, the last thing I want is music to start playing, how corny, I want that classic leaves russling, branches breaking, I really want to FEEL it, If I want music, I will turn on the radio!!