GMAT,

I hear you man - and thanks for the feedback. I talk to a TON of guys, and I don't think any of them ever makecomments like "That show was awesome" or "did you see this show?". More guys say things like "who is paying for this show" -or- "That was the worst show I've ever seen". There aresome good ones that I enjoy watching, but the majority IMOareno an enjoyment to watch.It is also somewhat rareto see whitetail bowhunting. This is pretty much all I enjoywatching. I've cancelled all my "sporting" channels for that reason. I would get more irritated watching them than I would enjoy them! Instead, I'd rather pay for the shows season DVD's, when I can watch the ones I want, and can fast-forward through commercials.

I think the hunting industry is currently in a TV Show frenzy - and at some point - when there are too many shows on the air - it's going to be very difficult to pay for the time slot because there isgoing to be too many shows - not enough sponsors - and most shows will just get lost in the shuffle. It all comes down to sponsorship.

Even though we have litterally thousands of channels of Television playing 24 hours a-day - people still go to the movies. It's not only about what you're watching - but the experience of watching it with others, at you're convienience. The "experience" is what both myself and my buddies watch DVD's for. It's just fun...

IMO - that is what is going to allow us to continue to sell DVD's. Plus, we have a pretty serious whitetail bowhuntingaudience who pretty much watches TV, Videos, plays online, and generally thinks - breathes - and lives Bowhunting every-minute of everyday! The number ofDVD's wesell at the shows we attend tell me that the DVD industry is far from dead. If anything, I just hope to be a-part ofwaking it up and trying to lead by example!