You must have been watching the best of the west. At the beginning of that series they were using Leupolds and then all of a sudden they are using Huskemaws. They are doing what everyone else is doing these days and that is having Asian firms subcontract their designs. I have never seen one or heard of them until I watched the best of the west series and for 975 dollars you can start buying a really nice scope plus or minus another 1000 but it will be from a reputable manufacturer. Huskemaw has no track record and not even sure who sells it in the US.