RE: What if ....
Ok, if I'm getting payed I would probably do it. I do still have morals though. I'm not going to endorse something I think is crap or wouldn't consider using myself. I might need money, but I'm not a whore. Especially if my reputation was based on it.
Like say for instance someone asked me to endorse the WB rest. I don't particularly care for them, but in no way do I think they are junk. I would have no problem endorsing factual statements about the product.
Paul