hey buddy, i'd say you should try and contanct a couple of people who are assocaited with the food plotting business and see if they can give you any inside info as to what they are developing and where they see their companies going. I know whitetail institute is usually very quick about getting back in touch with you if you send in an email.
As far as...
My two cents: I think we hunters will eventually realize that no matter how many food plots we plant or how much money we pour into them, they don't necessarily produce more or bigger deer...in the next five to ten years as hunters decide that it's a hell of a lot of work for no substantial payback...
I'd say that a statement like this is as ignorant as saying that supplements, protein, etc. etc. do not aid in muscle development and training in athletes...a better, healthier diet has been priven to produce bigger bucks and, more importantly, a healthier deer herd