Like I said, take the income earned (afterall expenses)divided by his hours put in and figure what his is making per hour.....I think we would be surprised.....he could probably play the stock market with a better outcome.

I look at it not much different than my job. I choose my job (by going to college) and I enjoy it....as I have no desire to leave. There is always an opportunity for me to take side work home for additional salary, but I rarely choose to do so. Once I factor in my extra hours (which I figure 1 1/2x for hours over 40), plus what I get taxed, plus time away from my family, plus working until 10:00 each night....I just don't find it worth it. I would rather referee a basketball game for $45, or work on a shoulder mount (taxidermy) for an extra $300. Just because you own an archery shop doesn't mean you aren't allowed to have other hobbies or enjoy other things other than archery.