Deer lure,although I have a couple of companies I have a lot of faith in James Valley,Kishel's and Realdeer.Although in my opinion nothing works better than fresh tarsal glands.If you folks are notusing them you are missing out.I spent a lot of money on lures over the years,no longer.
The only other thing that has gotten me is rain gear,I still havn't found the perfect solution and I have bought a bunch of it.Trying to find rain gear that really keeps you dry and breathes so you don't get soaked from perspiration while hiking and is reasonably quiet has eluded me but has not eluded my dollars.