Hey, everybody KNOWS it's not how good you are, it's HOW GOOD YOU LOOK doing it.....

I'm actually looking at this both ways, because to be honest I can't prove one way or the other. I keep hearing atlasman say it can't work, and the lab saying it can, and does. I know atlasman has a career of experience and schooling behind him, so he's certainly no idiot. Do I think he has the knowledge to speak about this? Yes. That being said, I don't know didly squat about it. If someone can show me that SL paid off the lab to falsify the results, I'm out. Period. When this suit is over, if same is proven, I'm out. Do I know that marketing plays a HUGE roll in advertising?? ABSOLUTELY. There's not a single product out there that doesn't use marketing strategy to make it seem like you can't succeed if you're not using their product.

Ok, anyway, to further my education here.....Honest question.

Is regeneration and reactivation the same thing? If not, what's the difference?

And atlas, just for clarification....You're not saying that a pristine piece of SL, never exposed to air, can not adsorb odor, corrrect? You're saying it cannot be made "clean" by your average household dryer.....