This is not about this women or how pretty she is it is a principle that is being broken concerning the high quality of advertising.

This is the add with the women dressed in black not a bikini. No she is not totally naked but that misses the point of this discussion. This is the starting point of adds like this that only will get worse if no one ever mentions it. But when you get desperate like I believe Martin Archery is to try and sell their product they will use any means to sell because it is about money not the quality of the product.

However I realize that we are slowly falling from being a principled society. This is a free society and I realize also you can look at women being exploited for profit and if you want to do that then buy Playboy. But why stand by silent while this is being slowly dragged into a realm where we are interested in quality products not gimmicks to sell these products

It is companies exploiting women to try to sell there products. It will only get worse if we stand by silent. I just believe that the archery industry doesn' t need to stoop to the levels of all the other companies out there.