Different people enjoy different things. I don't enjoy recoil one bit and have no desire to beat myself up. I don't shoot calibers bigger than the 7mm-08 and 270 for fun. When I shoot the heavier calibers to sight them in, I use the Shooters Friend recoil pad plus the wearable Magnum Past shooting vest and if need be, A rest like the lead sled. If it don't feel good, I ain't gonna do it.