This is just my opinion, but have you ever noticed that CM has no advertisements in any of the national archery magazines? Ever notice that CM has no glossy brocheres? No slick packaging? No website? To my knowledge there are no paid "shooters" of CM bows. Up until about a year ago, I had never heard of CM. I happened upon a "Falcon" at a good price and I absolutely loved the way it shot for me. Since then I have had another "Falcon Special" made and I could not be happier with either bow. CM apparently has developed quite a following by word of mouth and the dealer network that they have. I have shot quite a few of the higher priced bows out there and I would say that at least for me there is not any appreciable difference in CM and bows costing twice the price or more. Now, there are a lot fancier bows on the market but I suspect that within reason, CM would make a bow with all the bells and whistles if you prefer and still be much lower in price than the competitors.. Personally, I like a simple looking bow and my Falcons fit that bill very well.

Having said all that, I do know that it costs many thousands of dollars to develop, maintain, and distribute brochures, develop, maintain, and operate a website not to mention the thousands of dollars spent annually on advertisements. Just check out the advertisement rates in a national magazine. Do this in three or four magazines, 6 or twelve times a year and you are talking serious dollars. Like it or not, for the bowyers that do these things, these costs are added to the cost of every bow they sell. I am not a bowyer, but I would think that for a simple recurve material costs are quite minimal. I could be way off base, but I would suspect that for some of the "big name" bowyers out there, liability insurance and marketing are the two highest costs in producing a bow. It would appear that CM is kept busy enough without any of the above and for obvious reasons. Sure, I'd like to see a nice glossy brochure and visit their website and see their ads in TBH, but as long as they are willing to produce a high quality product at such a competitive price...well I'll keep buying them.

Just my opinion.

KPC