All other concerns aside, this procedure does NOT follow acceptable scientific study procedures. The article simply appears to be a poorly disguised advertisement for Grim Reaper and numerous assumptions & poorly thought-out claims are made. I equate this type of advertising to the propaganda animal rights fanatics spread to gain converts.

When a scientific experiment is undertaken, it is not to prove thatyour belief in something is irrefutable. Rather, it is to test whether outcomes either support or do not support your original hypothesis. All variables must be tightly controlled and experimental procedures must be accurately measureable.

I actually saw this article a few days ago and just shook my head. Grim Reapers lost my respect immediately, regardless of whether they have a good product or not.