Hotburn: They were going for $79.95 on ebay promotion for bowhuntersuperstore. Henry was right, you want the V-zone. I can't tell you how impressed I am w/ this scope. I fooled w/ BDC scopes all of my adult life and found them marginal at best, kinda think Dnk has it right re: hold over. However these puppies are amazing and work on an extremely simple principle. They are actually a 2.5X4 variable. When you adjust the "speed ring" all you are really doing is changing your field of view. You may recall my post how my 442 gr shoot 2" lower at 30 than my 431 gr. I marked the speed ring w/ a scribe for both weight arrows and go back and forth between the two w/ amazing regularity. I've got one tip for you, make absolutely sure you have the xhairs plumb and level to the bow when you mount it. I use a plumb bob. Any error there will show up as a windage problem at 30 and beyond. [dead nuts at 20, but 1-3" off at 30].
The only thing about them I'm not fond of is the fact that each click equals 1/2" at 20 yds. The next best price is at Outdoors Experience. Sorry for the long post.