If you cannot afford a large inventory at least make an effort to stay on top of orders. The second thing that I would suggest is keep your shop clean. I understand that the archery industry is dominated by men, BUT there are a few of us women who shoot or who may tag along to the archery shop with our spouse. If I am afraid to put my child on the floor for a few minutes because it is strewn with cigarette butts, broken nocks, you name it, and if I have to hold my child three feet above the toilet for fear of them sticking to the mess coating it I can tell you that I will not be patronizing your shop for long! May sound like a "woman thing", but such filth is the norm out here.