Well, time is valuable, especially when you have children. Instead of spending an inordinate amount oftime sitting at a reloading bench doing mindless trimming or whatever, I decided my priorities should be elsewhere. I don't want to wake up 15 years from now with my son out of college and grown up and wishing I had spent more time with him instead of sitting at a reloading bench tinkering on reloads. So anything that'll cut down on my reloading time now is a good thing as far as I'm concerned.

As far as how Nosler compares to the other two you mentioned, I'd say it compares very, very favorably. I'm probably set on brass for the next 3 or 4 years, but if I needed to buy some more right nowI'd consider Nosler first followed by Lapua because of the extra prep work the Nosler gets.