Iwork with this guy back home. He came to me last season complaining about missing a buck. He asked what could be wrong as he couldn't hit any thing else either. I asked about his rifle. he said that when he bought the rifle, the gunshop owner bore sighted it for him. He never zeroed it. I explained that bore sighting was pretty much just get him on paper at 25yds. Then i explained what to do. He came in the next cussing my name. He had shot three boxes of ammo out of his 300 ultramag( Georgia deer). He had tried to go out to 100yds. and zero his gun instead of 25. Any of you guys ever deal with these kind of nuckle heads?