Hey Jason, the price was $54.00 from Tent City Outfitters in Toronto. Its made by G5 OutDoors. Check out the G5 site. It is available at Cabelas. In the Cabels site use the search arrow squaring to find it. It is something to use if are building your own arrows, replacing inserts, squaring inserts after installation for broadheads or nocks. I know it will make a very small difference but it makes me happy and after all isn't that what its all about? LOL