eldequello I think hit it right on the head. After all the big name inline rifle companies has their standard rifle that sold well, they needed some way to get the sportsman's dollar. So, why not a new caliber? They make a new caliber and tell everyone how wonderful this caliber is and the extra power it produces for taking game effectively. They forget that their .50 caliber have been doing it for years. They also open up a market for their sabots, bullets, and everything else.
I do not think the public bought the hype. Sure they sold a few, and had I the chance and the price was right, I'd have one, but I am not going to spend money on something all my other rifles can do as well or better. Of course the question then is, why do you have so many rifles that are so much alike?