First off, DON'T buy equipment first...no starter sets, no flea market/garage sale items. Instead, buy at least TWO general reloading manuals. I would recommend Lyman's current reloading manual, and the book "Modern Reloading" by Richard Lee. Read them, then read them again. THEN start looking at buying equipment.
You can get everything you need at Midway USA
http://www.midwayusa.com