As far as rifles, that's a toss up. But for optics, definately go for the Leupolds, (I prefer the VX-II line for features and price.) My first two scopes where a Bushnell and Nikon, both of which had to be returned because they didn't work. The Nikon had severe water damage, and it was NIB. And the Bushnell's windage and elevation adjustments were just for looks, it was also NIB.Now, I only buy Leupolds and have had nothing but exceptional performance.