I happened to be at my buddies bow shop when they came and tried to sell him this product. Sure the video is awesome but come on. You could urinate on an area and make it look like the deer just can't resist it. If it wasn't so rediculous as far as all the 150 class bucks that just came running in within like 15 minutes it might be worth a try. As far as ever trying it, no, let the suckers spend their money.