Wonder why the BLR isn't more popular?
Probably because when people think about Browning they think about the A-bolt and their shotguns. Browning also only makes two versions of the BLR right now. A lot of chamberings but only two different rifles. One with a pistol grip and one with a straight grip.
Oh, and they cost about 1.5 - 2 times as much as a Marlin.