Federal Premium Enhances Self-Defense Firepower With New Hydra-Shok Deep
 

ANOKA, Minnesota – January 5, 2018 – Federal Premium built on the legendary performance of its time-tested Hydra-Shok platform to create new Hydra-Shok Deep. The hard-hitting new round delivers improved penetration and superior reliability to provide handgun owners with a powerful new option for personal defense. Federal Premium will launch Hydra-Shok Deep at the 2018 SHOT Show (Booth 14551) January 23-26 at the Sands Expo Center in Las Vegas, Nevada.

“Hydra-Shok Deep offers consumers a round that results in consistent, reliable performance through typical defensive barriers and penetrates to the depth deemed optimum by the leading law-enforcement agency in the United States,” said Larry Head, director and chief engineer of handgun ammunition.

Original Hydra-Shok has been a self-defense staple since its creation in 1989 in response to the FBI’s request for a projectile with better terminal ballistics than traditional cup-and-core bullets. The Hydra-Shok bullet’s notched jacket, non-bonded lead core and unique center-post hollow-point design produced better penetration and more consistent threat-stopping expansion than other bullets at the time.

“FBI performance requirements and protocol testing have evolved over time,” said Head. “One of the most notable changes has been the desire for deeper-penetrating rounds and more consistency in penetration depths though all intermediate barriers.”

New Hydra-Shok Deep was built to meet these modern standards. Its bullet features a core design that provides up to 50 percent deeper penetration than original Hydra-Shok and similar loads from competitors, and the center post has been improved so it’s more robust, which provides better integrity and performance through barriers. Testing shows that Hydra-Shok Deep penetrates 15 inches in bare ballistics gelatin, which is the optimal depth, according to FBI standards.

For a full version of the press release and a hi-res image, please click on the link below:

http://media.vistaoutdoor.com/p/FP/904.aspx.


For new product sheets and high-resolution images on these new products, access the online press kit: http://media.vistaoutdoor.com/pressk...l_Premium.aspx.

For a full list of 2018 new ammunition, download the 2018 New Product Overview Flyer:

http://media.vistaoutdoor.com/pressk...er_Ammo_sm.pdf.



CONTACTS:
JJ Reich
Communications Manager
Firearms and Ammunition

Jake Edson
Communications Manager
Optics and Hunt/Archery Products

Kristen Veverka
Communications Manager
Tactical Products and Shooting Accessories



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